Bailey, Matt, Internet Marketing: An Hour a Day. Sybex, 2011
Jones, Kristopher, Search Engine Optimization: Visual Blueprint for Effective Internet Marketing. Wiley Publishing, 2008
Google (tm), Google Webmaster Guidelines. https://support.google.com/webmasters/answer/35769?hl=en, 2016
Lowery, Joseph, Netreprenuer: The Dimensions of Transferring Your Business Model to the Internet. Que, 1998
Miller, Brian, Above the Fold: Understanding the Principles of Successful Web Site Design. How Books, 2011
Navarro, Ann and Khan, Tabinda, Effective Web Design: Master the Essentials, Sybex, 1998
Sun Microsystems (tm), Java: Look and Feel Design Guidelines. Addison Wesley, 1999
Ries, Al and Laura, The 22 Immutable Laws of Branding (and 11 Immutable Laws of Internet Branding). Harper Business, 2002